Portfolio [web]
WEBSITES:
The Client: CopyMax
The Challenge: Create more visibility for CopyMax products and develop a subsite that was seamlessly integrated with a third party ecommerce site. Previous user experience required launching of a new browser window and re-entering customer billing and shipping information.
The Solution: Leveraging the existing OfficeMax user interface we created a well integrated shopping experience that utilized existing customer information. All billing, shipping and order information was handled behind the scenes and the user interface provided the customer with a one stop shopping experience minimizing confusion and lowering call center volume. After the launch, sales for CopyMax products increased by more than 300%.
My Role: Creative Director