Portfolio [identity]

LETTERHEAD:

The Client: Snow Creek Nursery and Landscaping

The Challenge: Create an identity for this new landscaping business that would set it apart from the more established competition, while keeping printing costs down.

The Solution: Using an illustration style that conveyed a peaceful setting and trimmed with a uniquely designed typeface, the identity created a strong elegant impression. The stationery is printed one color on a flocked white cotton paper. The business quickly grew and today is well established and one of the most respected landscaping businesses doing work for some of the finest homes in the area.

My Role: Concept, illustration, logo design and execution