Portfolio [collateral]

BROCHURES:

The Client: OfficeMax Business Services

The Challenge: Produce a marketing/educational piece to create awareness of OfficeMax business services. It was important to explain why small businesses would want to purchase these services from their office supplier and how the integration of the services saved them time.

The Solution: Pairing people with technology carries an ease of use message while the copy illustrates the efficiencies of using OfficeMax for telecommunications, business travel, webconferencing, etc. Strategic positioning of our partners' logos establishes the strength of the network without putting too much emphasis on individual companies or diluting the core message. A special introductory offer appears with each service to create a call to action.

My Role: Creative Director