Portfolio [web]

WEBSITES:

The Client: OfficeMax

The Challenge: Develop a Back-to-School microsite to increase consumer sales and attract teachers.

The Solution: Microsite offered teachers a way to create supply lists, print, save or send a link of the list to their students via email. The site was organized by education level with products, articles and sweepstakes prizes appropriate to the age group. This was also OfficeMax's largest sweepstakes, offering one million dollars in scholarships. The site was recognized as the "best office supply site" in a Bear Stearns back-to-school study of online office superstores, citing look and feel, architectural design and content.

My Role: Creative Director