Portfolio [web]

PROMOTIONAL EMAIL:

The Client: OfficeMax

The Project: Affiliate Updates

The Challenge: Communicate weekly changes made to site promotions, contests and special offers to the affiliate network. Affiliate knowledge in HTML coding varied from novice to expert level so it was important to help those with less skills to maximize our network.

The Solution: We created an HTML email newsletter that contained all of the promotions with cut-n-paste HTML code. The affiliate only had to paste the code within their pages. We received a lot of positive feedback from the affiliates and a higher percentage of compliance with each weekly change.

My Role: Creative Director